Authentic Beauty Concept is a holistic premium brand co-created with a unique hairdresser collective to start a new path to authentic beauty. Discover our beliefs.
£25.20
Free from sulfate surfactants, silicones & PEG It’s an unscented transparent cleanser It gently cleanses...
£52.50
Authentic Beauty Concept is more than products and it goes beyond hair. Inspired by a...
£25.20
Free from sulfate surfactants, parabens & silicones It’s a cleanser It removes impurities and gets...
£34.15
Free from parabens & silicones It’s a multitasking oil with blow-dry protection that smoothens frizz...
£25.20
Free from sulfate surfactants, silicones & parabens It’s a cleanser It preserves the colour,...
£29.40
Free from parabens & silicones It’s a conditioner It preserves the colour and moisturises...
£36.75
Free from parabens & silicones It’s an intense mask Preserves the colour, moisturises and nourishes...
£25.20
Free from sulfate surfactants, parabens & silicones It’s a nourishing cleanser It cleanses treated, damaged...
£29.40
Free from parabens & silicones It’s a conditioner It strengthens the hair fibre and seals...
£29.40
Free from parabens & silicones It’s a leave-in spray conditioner It nourishes damaged & treated...
£36.75
Free from parabens & silicones It’s an intense nourishment It strengthens the hair fibre and...
£27.05
Free from parabens & silicones It’s a protective balm It strengthens damaged hair and leaves...
£25.20
Free from sulfate surfactants, parabens & silicones It’s a transparent cleanser It moisturises normal to...
£29.40
Free from parabens & silicones It’s a conditioner It moisturises normal to dry or curly...
£29.40
Free from parabens & silicones It’s a leave-in spray conditioner It moisturises normal to dry...
£36.75
Free from parabens & silicones It’s a mask The intense, yet lightweight treatment moisturises normal...
£27.05
Free from parabens & silicones It’s a moisturising lotion It helps fight frizz and leaves...
£25.20
Free from sulfate surfactants & parabens It’s a lightweight cleanser It boosts body, volume and...
£29.40
Free from parabens & silicones It’s a lightweight conditioner It leaves the hair manageable, boosts...
£29.40
Free from parabens & silicones It’s a lightweight leave-in spray conditioner It moisturises and detangles...
£27.05
Free from PVP/VA, but instead: modified biodegradable potato starch. Also free from silicones It’s a...
£27.05
Free from silicones & parabens It’s a dry shampoo It refreshes styles, delivers grip on...
£27.05
Free from artificial waxes It’s a styling cream with medium hold It helps to dress...
£25.20
Free from artificial waxes and artificial colourant It’s a solid, yet flexible pomade for medium...
£25.20
Free from artificial waxes like Microcrystalline Wax, Petrolatum, silicones or paraffin oils It’s a wax...
£27.05
Free from silicones & colorourants It’s a non-overburdening salt spray It provides a lightweight, non-crunchy...
£25.20
Free from silicones & parabens It’s a super fine aerosol hairspray with flexible hold The...
£27.05
Free from conventional artificial film forming polymers and silicones Lightweight, medium hold mousse that boosts...
£25.20
Free from silicones & parabens It’s a super fine aerosol hairspray It gives strong hold...
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Free from silicones It’s an aerosol spray mist that provides radiance With it’s fine spray...
£27.05
Free from artificial waxes, colorants and silicones It’s a very fine volumizing powder It...
£27.05
Free from artificial waxes, colorants and silicones It’s a dry texturizing spray It gives crafted...
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Free from silicones & parabens It’s a dry shampoo It refreshes styles, delivers grip on...
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Not sure which one is right for you? This amazing trial size gift set by...
£23.65
Free from parabens & silicones It’s a hand & hair cream with light texture It...
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Free from parabens & silicones It’s a hand & hair cream with light texture It...
£25.20
Free from silicones, mineral oil and parabens It´s a deeply moisturising leave-in spray mist...
£36.75
Free from parabens & silicones It´s a hair & scalp mask It has a lightweight...
£12.95
A detanguling comb made from acetate, derived from wood pulp. Since it's plant based, it...
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A LUXURY HAIR & HAND CARE GIFT SET FOR DRY OR CURLY HAIR Authentic Beauty...
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A LUXURIOUS HAIR & HAND CARE GIFT SET FOR DAMAGED HAIR Authentic Beauty Concept Replenish Christmas Gift...
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A LUXURIOUS HAIR & HAND CARE GIFT SET FOR COLOURED HAIR Authentic Beauty Concept Glow Christmas Gift Set...
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