Today the world is moving towards authenticity. With a shift in attitudes, people are feeling empowered to be unique, embracing their personality and natural beauty.
Mad about Curls is the holistic care and styling regime dedicated to respecting and protecting each and every unique pattern. For gorgeous, lasting curls to be proud of.
Embrace your curls and be Mad about them!
The Mad about Curls & Waves protocols combine gentle cleansing formulas with the revolutionary long-resistant Aquarine Complex.
The formulas intensively moisturise and strengthen the hair, while providing a care shield, for touchable definition and protection against breakage and heat. Accentuating and beautifying the hair’s original pattern, it will make you Mad about Curls & Waves.
The Aquarine Complex is a combination of Polyamide-1 and product-specific care ingredients, integrated into each formula according to each stage of the protocol, to provide intense moisture and improved definition. To ensure that hair benefits fully from the Aquarine Complex, it is recommended that Mad about is used as a holistic care and styling regime.
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