Today, the world is moving towards authenticity. With a shift in attitudes, people feel empowered to be unique, to embrace their personality and natural beauty.
Mad About Waves is the holistic care and styling regime dedicated to beautifying every wave type. The range is designed to tame, respect and protect the hair – embracing each unique pattern, for breezy waves that last.
Embrace your waves and be mad about them!
The Mad About Curls & Waves range combines gentle cleansing formulas with Aquarine Complex. The formula intensively moisturises and strengthens the hair, whilst providing a care shield for touchable definition and protection against breakage and heat. This range's ability to accentuate the hair's original patterns will make you Mad About Curls & Waves.
*vs untreated section
Gentle sulfate-free formula for wavy hair. Contains an Aquarine Complex that cleanses the hair, whilst...
Wavy conditioner suitable for wavy hair types. With Aquarine Complex, the formula detangles, hydrates and...
Texturising balm to tame and define frizzy waves without overburdening. The formula, with Aquarine Complex,...