{"title":"Authentic Beauty Concept Bundles","description":"\u003ch3 style=\"text-align: center;\"\u003eAdditional Savings When You Purchase A Product Bundle\u003c\/h3\u003e","products":[{"product_id":"replenish-cleanser-conditioner","title":"Replenish Cleanser \u0026 Conditioner Duo Pack","description":"\u003ch1\u003eDUO PACK\u003c\/h1\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/replenish\/products\/replenish-cleanser\" target=\"_blank\" title=\"Authentic Beauty Concept \" rel=\"noopener\"\u003eAuthentic Beauty Concept \u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/replenish\/products\/replenish-cleanser\" target=\"_blank\" title=\"Authentic Beauty Concept Replenish Cleanser 300ml\" rel=\"noopener\"\u003eReplenish Cleanser 300ml\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/replenish\/products\/replenish-cleanser\" target=\"_blank\" title=\"Authentic Beauty Concept \" rel=\"noopener\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from sulfate surfactants, parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a nourishing cleanser\u003c\/li\u003e\n\u003cli\u003eIt cleanses treated, damaged or fragile hair and strengthens the hair fibre\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe formula with Hydrolyzed Soy Protein smoothens the hair fibre.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/replenish\/products\/replenish-conditioner\" target=\"_blank\" title=\"Authentic Beauty Concept \" rel=\"noopener\"\u003eAuthentic Beauty Concept \u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/replenish\/products\/replenish-conditioner\" target=\"_blank\" title=\"Authentic Beauty Concept Replenish Conditioner 250ml\" rel=\"noopener\"\u003eReplenish Conditioner 250ml\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/replenish\/products\/replenish-conditioner\" target=\"_blank\" title=\"Authentic Beauty Concept \" rel=\"noopener\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens and silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a conditioner\u003c\/li\u003e\n\u003cli\u003eIt strengthens the hair fibre and seals the cuticle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe non-overburdening formula with Panthenol leaves the hair soft, shiny and manageable.\u003c\/p\u003e\n\u003cp\u003e\u003ca title=\"The ingredients of Authentic Beauty Concept explained\" href=\"https:\/\/www.authenticbeautyconcept.co.uk\/en\/home\/glossary.html\" target=\"_blank\"\u003eIngredients Explained\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":58360497766784,"sku":null,"price":42.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2112\/9277\/files\/Replenish_Duo_Pack.png?v=1782905639"},{"product_id":"replenish-mega-pack","title":"Replenish Mega Pack","description":"\u003ch1\u003eComplete Hair Care Pack\u003c\/h1\u003e\n\u003ch3\u003e\n\u003ca rel=\"noopener\" title=\"Authentic Beauty Concept Replenish Cleanser\" href=\"https:\/\/edshair.co.uk\/collections\/replenish\/products\/replenish-cleanser\" target=\"_blank\"\u003eAuthentic Beauty Concept Replenish Cleanser 300ml\u003c\/a\u003e\u003ca rel=\"noopener\" href=\"https:\/\/ghc88q61skfq1nai-21129277.shopifypreview.com\/collections\/replenish\/products\/replenish-cleanser\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from sulfate surfactants, parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a nourishing cleanser\u003c\/li\u003e\n\u003cli\u003eIt cleanses treated, damaged or fragile hair and strengthens the hair fibre\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe formula wih Hydrolyzed Soy Protein smoothens the hair fibre.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/replenish\/products\/replenish-conditioner\" title=\"Authentic Beauty Concept Replenish Conditioner\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Replenish Conditioner 250ml\u003c\/a\u003e\u003ca href=\"https:\/\/ghc88q61skfq1nai-21129277.shopifypreview.com\/collections\/replenish\/products\/replenish-conditioner\" rel=\"noopener\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a conditioner\u003c\/li\u003e\n\u003cli\u003eIt strengthens the hair fibre and seals the cuticle\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe non-overburdening formula with Panthenol leaves the hair soft, shiny and manageable.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca rel=\"noopener\" title=\"Authentic Beauty Concept Replenish Rich Treatment\" href=\"https:\/\/edshair.co.uk\/collections\/replenish\/products\/abc-replenish-rich-cream-mask\" target=\"_blank\"\u003eAuthentic Beauty Concept Replenish Rich Treatment 200ml\u003c\/a\u003e\u003ca rel=\"noopener\" href=\"https:\/\/ghc88q61skfq1nai-21129277.shopifypreview.com\/collections\/replenish\/products\/abc-replenish-rich-cream-mask\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul class=\"o-tabs__details-list\"\u003e\n\u003cli\u003eDeep nourishment ?\u003c\/li\u003e\n\u003cli\u003eIntensive repair for a replenished appearance ?\u003c\/li\u003e\n\u003cli\u003eHelps restore the hairs’ natural protective barrier?\u003c\/li\u003e\n\u003cli\u003eMulti-purpose: Suitable also as pre-treatment \/ leave-in finisher\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis deeply repairing mulit-purpose treatment enriched with hand-crafted shea butter cares for thick and coarse damaged hair.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca rel=\"noopener\" title=\"Authentic Beauty Concept Replenish Spray Conditioner\" href=\"https:\/\/edshair.co.uk\/collections\/replenish\/products\/replenish-spray-conditioner\" target=\"_blank\"\u003eAuthentic Beauty Concept Replenish Spray Conditioner 250ml\u003c\/a\u003e\u003ca rel=\"noopener\" href=\"https:\/\/ghc88q61skfq1nai-21129277.shopifypreview.com\/collections\/replenish\/products\/replenish-spray-conditioner\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a leave-in spray conditioner\u003c\/li\u003e\n\u003cli\u003eIt nourishes damaged \u0026amp; treated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe sprayable consistency is non-overburdening, yet leaves the hair soft \u0026amp; shiny. Stearamidopropyl Dimethylamine is a lightweight detangling agent.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca rel=\"noopener\" title=\"Authentic Beauty Concept Replenish Split End Remedy\" href=\"https:\/\/edshair.co.uk\/collections\/replenish\/products\/abc-replenish-split-end-remedy\" target=\"_blank\"\u003eAuthentic Beauty Concept Replenish Split End Remedy 150ml\u003c\/a\u003e:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSeals split ends lastingly and reduces the likelihood of new split ends forming\u003c\/li\u003e\n\u003cli\u003eReduces frizz\u003c\/li\u003e\n\u003cli\u003eProvides intensive care and dedicated repair\u003c\/li\u003e\n\u003cli\u003eFor a replenished appearance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eThis lightweight restorative leave-in balm is formulated with a plant-derived split-end sealing technology that seal split ends lastingly.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003ca href=\"https:\/\/www.authenticbeautyconcept.co.uk\/en\/home\/glossary.html\" title=\"The ingredients of Authentic Beauty Concept explained\" target=\"_blank\"\u003eIngredients Explained\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":58361299730816,"sku":null,"price":129.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2112\/9277\/files\/ReplenishMegaPack.png?v=1782907433"},{"product_id":"glow-cleanser-conditioner-duo-pack","title":"Glow Cleanser \u0026 Conditioner Duo Pack","description":"\u003ch1\u003eDuo Pack\u003c\/h1\u003e\n\u003ch3\u003e\n\u003ca rel=\"noopener\" title=\"Authentic Beauty Concept Glow Cleanser 300ml\" href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/glow-cleanser\" target=\"_blank\"\u003eAuthentic Beauty Concept Glow Cleanser 300ml\u003c\/a\u003e\u003ca rel=\"noopener\" href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/glow-cleanser\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from sulfate surfactants, silicones \u0026amp; parabens\u003c\/li\u003e\n\u003cli\u003eIt’s a cleanser\u003c\/li\u003e\n\u003cli\u003eIt preserves the colour, moisturises and seals the cuticle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe efficacy of cationic Guar improves the ease of combing and helps to leave the hair soft and shiny.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca rel=\"noopener\" title=\"Authentic Beauty Concept Glow Conditioner 250ml\" href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/glow-conditioner\" target=\"_blank\"\u003eAuthentic Beauty Concept Glow Conditioner 250ml\u003c\/a\u003e\u003ca rel=\"noopener\" title=\"Authentic Beauty Concept\" href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/glow-conditioner\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a conditioner\u003c\/li\u003e\n\u003cli\u003eIt preserves the colour and moisturises the coloured hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eGlyceryl Stearate adds a soft and smooth product appearance\u003c\/p\u003e\n\u003cp\u003e\u003ca title=\"The ingredients of Authentic Beauty Concept explained\" href=\"https:\/\/www.authenticbeautyconcept.co.uk\/en\/home\/glossary.html\" target=\"_blank\"\u003eIngredients Explained\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":58380984516992,"sku":null,"price":42.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2112\/9277\/files\/GlowDuoPack.png?v=1783105044"},{"product_id":"hydrate-cleanser-conditioner-duo-pack","title":"Hydrate Cleanser \u0026 Conditioner Duo Pack","description":"\u003ch1\u003eDuo Pack\u003c\/h1\u003e\n\u003ch3\u003e\n\u003ca rel=\"noopener\" href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-cleanser\" target=\"_blank\"\u003e\u003c\/a\u003e\u003ca rel=\"noopener\" title=\"Authentic Beauty Concept Hydrate Cleanser 300ml\" href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-cleanser\" target=\"_blank\"\u003eAuthentic Beauty Concept Hydrate Cleanser 300ml\u003c\/a\u003e\u003ca rel=\"noopener\" href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-cleanser\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from sulfate surfactants, parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a transparent cleanser\u003c\/li\u003e\n\u003cli\u003eIt moisturises normal to dry or curly hair and brings back elasticity and bounce\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSodium C14-16 Olefin Sulfonate is the substitute for sulfates and cleanses the hair while providing a rich, caring foam.\u003c\/p\u003e\n\u003ch3\u003e\u003ca rel=\"noopener\" title=\"Authentic Beauty Concept Hydrate Conditioner 250ml\" href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-conditioner\" target=\"_blank\"\u003eAuthentic Beauty Concept Hydrate Conditioner 250ml:\u003c\/a\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a conditioner\u003c\/li\u003e\n\u003cli\u003eIt moisturises normal to dry or curly hair and brings back elasticity \u0026amp; bounciness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAllow the daily luxury to enjoy healthy looking hair.\u003c\/p\u003e\n\u003cp\u003e\u003ca title=\"The ingredients of Authentic Beauty Concept explained\" href=\"https:\/\/www.authenticbeautyconcept.co.uk\/en\/home\/glossary.html\" target=\"_blank\"\u003eIngredients Explained\u003c\/a\u003e\u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":58381041140096,"sku":null,"price":42.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2112\/9277\/files\/HydrateDuoPack.png?v=1783105450"},{"product_id":"amplify-cleanser-conditioner-duo-pack","title":"Amplify Cleanser \u0026 Conditioner Duo Pack","description":"\u003ch1\u003eDuo Pack\u003c\/h1\u003e\n\u003ch3\u003e\n\u003ca rel=\"noopener\" href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/amplify-cleanser\" target=\"_blank\"\u003e\u003c\/a\u003e\u003ca rel=\"noopener\" title=\"Amplify Cleanser 300ml\" href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/amplify-cleanser\" target=\"_blank\"\u003eAuthentic Beauty Concept Amplify Cleanser 300ml\u003c\/a\u003e\u003ca rel=\"noopener\" href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/amplify-cleanser\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eCleanses fine hair and gently removes impurities.\u003c\/li\u003e\n\u003cli\u003eLeaves hair effortlessly manageable with a fuller feel.\u003c\/li\u003e\n\u003cli\u003eFree from silicones \u0026amp;amp; sulphate surfactants.\u003c\/li\u003e\n\u003cli\u003eContains Matcha Extract and Caffeine, for a naturally lifted feel with an airy texture.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eProduct Decription:\u003c\/h4\u003e\n\u003cp\u003eUnveil the true volume potential of your hair with Authentic Beauty Concept Amplify Cleanser. This paraben- and sulphate-free hair cleanser gently removes impurities, leaving your hair effortlessly manageable with a fuller feel. The formula with Matcha Extract provides a light hair feel whilst maintaining the hair's natural shine. Elevate your haircare with Authentic Beauty Concept for revitalised, voluminous hair with a pleasant citrus scent.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca rel=\"noopener\" href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/abc-amplify-foam-conditioner\" target=\"_blank\"\u003e\u003c\/a\u003e\u003ca rel=\"noopener\" title=\"Amplify Foam Conditioner 250ml\" href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/abc-amplify-foam-conditioner\" target=\"_blank\"\u003eAuthentic Beauty Concept Amplify Foam Conditioner 200ml\u003c\/a\u003e\u003ca rel=\"noopener\" href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/abc-amplify-foam-conditioner\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eUnlock the true potential of volume with Authentic Beauty Concept Amplify Foam Conditioner - a lightweight, paraben- and silicone-free formula that boosts body and volume for thicker, manageable hair with authentic shine. Embrace the nourishing power of the formula with Matcha Extract for weightless volume with a citrus scent.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003eKey Benefits:\u003c\/h4\u003e\n\u003cul class=\"o-tabs__details-list\"\u003e\n\u003cli\u003eFor fine hair\u003c\/li\u003e\n\u003cli\u003eProvides smoothness \u0026amp; shine without overburdening fine hair\u003c\/li\u003e\n\u003cli\u003eFormula with Matcha Extract offers a thicker hair feel\u003c\/li\u003e\n\u003cli\u003eLightweight foam consistency\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eTechnology:\u003c\/h4\u003e\n\u003cp\u003eMatcha Extract \u0026amp; Caffein form an energizing complex in the formula, helping to boost volume.\u003c\/p\u003e\n\u003cp\u003e\u003ca rel=\"noopener\" title=\"Amplify Root-Lift Spray Conditioner 250ml\" href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/abc-amplify-root-lift-spray-conditioner\" target=\"_blank\"\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/www.authenticbeautyconcept.co.uk\/en\/home\/glossary.html\" title=\"The ingredients of Authentic Beauty Concept explained\" style=\"font-size: 0.875rem;\" target=\"_blank\"\u003eIngredients Explained\u003c\/a\u003e\u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":58381084590464,"sku":null,"price":42.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2112\/9277\/files\/AmplifyDuoPack.png?v=1783105669"},{"product_id":"hydrate-mega-pack","title":"Hydrate Mega Pack","description":"\u003ch1\u003eMega Pack\u003c\/h1\u003e\n\u003ch3\u003e\n\u003ca rel=\"noopener\" href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-cleanser\" target=\"_blank\"\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-cleanser\" title=\"Authentic Beauty Concept Hydrate Cleanser 300ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Hydrate Cleanser 300ml:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from sulfate surfactants, parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a transparent cleanser\u003c\/li\u003e\n\u003cli\u003eIt moisturises normal to dry or curly hair and brings back elasticity and bounce\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSodium C14-16 Olefin Sulfonate is the substitute for sulfates and cleanses the hair while providing a rich, caring foam.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-conditioner\" title=\"Authentic Beauty Concept Hydrate Conditioner 250ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Hydrate Conditioner 250ml\u003c\/a\u003e\u003ca rel=\"noopener\" href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-conditioner\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a conditioner\u003c\/li\u003e\n\u003cli\u003eIt moisturises normal to dry or curly hair and brings back elasticity \u0026amp; bounciness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAllow the daily luxury to enjoy healthy looking hair.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-mask\" title=\"Authentic Beauty Concept Hydrate Treatment Mask 200ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Hydrate Treatment Mask 200ml\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-mask\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a mask\u003c\/li\u003e\n\u003cli\u003eThe intense, yet lightweight treatment moisturises normal to dry or curly hair and brings back elasticity \u0026amp; bounciness and shine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBehenoyl PG-Trimonium Chloride detangles the hair.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-spray-conditioner\" target=\"_blank\"\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-spray-conditioner\" title=\"Authentic Beauty Concept Hydrate Spray Conditioner 250ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Hydrate Spray Conditioner 250ml\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-spray-conditioner\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a leave-in spray conditioner\u003c\/li\u003e\n\u003cli\u003eIt moisturises normal to dry or curly hair and brings back elasticity \u0026amp; bounciness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe formula with Panthenol adds shine while it helps to detangle.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca rel=\"noopener\" href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-lotion\" target=\"_blank\"\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-lotion\" title=\"Authentic Beauty Concept Hydrate Lotion 150ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Hydrate Lotion 150ml\u003c\/a\u003e\u003ca rel=\"noopener\" href=\"https:\/\/edshair.co.uk\/collections\/hydrate\/products\/hydrate-lotion\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a moisturising lotion\u003c\/li\u003e\n\u003cli\u003eIt helps fight frizz and leaves the hair supple \u0026amp; manageable while it protects the hair from blow-dry damage and improves the combability\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003ePhenoxyethanol is often used for pharmaceuticals and cosmetics and is a well established alternative for parabens.\u003c\/p\u003e\n\u003cp\u003e\u003ca title=\"The ingredients of Authentic Beauty Concept explained\" href=\"https:\/\/www.authenticbeautyconcept.co.uk\/en\/home\/glossary.html\" target=\"_blank\"\u003eIngredients Explained\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":58381148979584,"sku":null,"price":129.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2112\/9277\/files\/HydrateMegaPack.png?v=1783106146"},{"product_id":"amplify-mega-pack","title":"Amplify Mega Pack","description":"\u003ch1\u003eMega Pack\u003c\/h1\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/amplify-cleanser\" title=\"Amplify Cleanser 300ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Amplify Cleanser 300ml\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/amplify-cleanser\" rel=\"noopener\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eCleanses fine hair and gently removes impurities.\u003c\/li\u003e\n\u003cli\u003eLeaves hair effortlessly manageable with a fuller feel.\u003c\/li\u003e\n\u003cli\u003eFree from silicones \u0026amp;amp; sulphate surfactants.\u003c\/li\u003e\n\u003cli\u003eContains Matcha Extract and Caffeine, for a naturally lifted feel with an airy texture.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eProduct Decription:\u003c\/h4\u003e\n\u003cp\u003eUnveil the true volume potential of your hair with Authentic Beauty Concept Amplify Cleanser. This paraben- and sulphate-free hair cleanser gently removes impurities, leaving your hair effortlessly manageable with a fuller feel. The formula with Matcha Extract provides a light hair feel whilst maintaining the hair's natural shine. Elevate your haircare with Authentic Beauty Concept for revitalised, voluminous hair with a pleasant citrus scent.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/abc-amplify-foam-conditioner\" rel=\"noopener\" target=\"_blank\"\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/abc-amplify-foam-conditioner\" title=\"Amplify Foam Conditioner 250ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Amplify Foam Conditioner 200ml\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/abc-amplify-foam-conditioner\" rel=\"noopener\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eUnlock the true potential of volume with Authentic Beauty Concept Amplify Foam Conditioner - a lightweight, paraben- and silicone-free formula that boosts body and volume for thicker, manageable hair with authentic shine. Embrace the nourishing power of the formula with Matcha Extract for weightless volume with a citrus scent.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003eKey Benefits:\u003c\/h4\u003e\n\u003cul class=\"o-tabs__details-list\"\u003e\n\u003cli\u003eFor fine hair\u003c\/li\u003e\n\u003cli\u003eProvides smoothness \u0026amp; shine without overburdening fine hair\u003c\/li\u003e\n\u003cli\u003eFormula with Matcha Extract offers a thicker hair feel\u003c\/li\u003e\n\u003cli\u003eLightweight foam consistency\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eTechnology:\u003c\/h4\u003e\n\u003cp\u003eMatcha Extract \u0026amp; Caffein form an energizing complex in the formula, helping to boost volume.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/abc-amplify-root-lift-spray-conditioner\" title=\"Amplify Root-Lift Spray Conditioner 250ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Amplify Root-Lift Spray Conditioner 250ml\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/amplify\/products\/abc-amplify-root-lift-spray-conditioner\" rel=\"noopener\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eExperience Authentic Beauty Concept Amplify Root-Lift Spray Conditioner - a lightweight, leave-in, paraben-, and silicone-free formula that moisturizes and detangles fine hair daily. Infused Matcha Extract, Caffein and Eucalyptus Extract, the formula provides instant heat protection up to 230°C as well as root-lift when targeted to the root area. For 100% more volume for up to 48h.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003eKey Benefits:\u003c\/h4\u003e\n\u003cul class=\"o-tabs__details-list\"\u003e\n\u003cli\u003eFor fine hair\u003c\/li\u003e\n\u003cli\u003eProvides volume \u0026amp; fuller hair feel whilst maintaining natural shine\u003c\/li\u003e\n\u003cli\u003eFor instant root-lift when applied targeted to root area\u003c\/li\u003e\n\u003cli\u003eWith heat protection up to 230°C\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003eTechnology:\u003c\/h4\u003e\n\u003cp\u003eThe formula with Panthenol and rice extract brings the hair back to an optimal moisture level.\u003c\/p\u003e\n\u003cp\u003e\u003ca title=\"The ingredients of Authentic Beauty Concept explained\" href=\"https:\/\/www.authenticbeautyconcept.co.uk\/en\/home\/glossary.html\" target=\"_blank\"\u003eIngredients Explained\u003c\/a\u003e\u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":58381190726016,"sku":null,"price":69.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2112\/9277\/files\/AmplifyMegaPack.png?v=1783106401"},{"product_id":"glow-mega-pack","title":"Glow Mega Pack","description":"\u003ch1\u003eMega Pack\u003c\/h1\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/glow-cleanser\" title=\"Authentic Beauty Concept Glow Cleanser 300ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Glow Cleanser 300ml\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/glow-cleanser\" rel=\"noopener\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from sulfate surfactants, silicones \u0026amp; parabens\u003c\/li\u003e\n\u003cli\u003eIt’s a cleanser\u003c\/li\u003e\n\u003cli\u003eIt preserves the colour, moisturises and seals the cuticle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe efficacy of cationic Guar improves the ease of combing and helps to leave the hair soft and shiny.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/glow-conditioner\" title=\"Authentic Beauty Concept Glow Conditioner 250ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Glow Conditioner 250ml\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/glow-conditioner\" title=\"Authentic Beauty Concept\" rel=\"noopener\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s a conditioner\u003c\/li\u003e\n\u003cli\u003eIt preserves the colour and moisturises the coloured hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eGlyceryl Stearate adds a soft and smooth product appearance\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/glow-mask\" title=\"Authentic Beauty Concept Glow Treatment Mask 200ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Glow Treatment Mask 200ml\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/glow-mask\" title=\"Authentic Beauty Concept\" rel=\"noopener\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt’s an intense mask\u003c\/li\u003e\n\u003cli\u003ePreserves the colour, moisturises and nourishes the hair from root to tip for a beautiful hair surface\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBehenoyl PG-Trimonium Chloride takes away the fly-aways.\u003c\/p\u003e\n\u003ch3\u003e\n\u003ca href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/authentic-beauty-concept-glow-spray-serum\" title=\"Authentic Beauty Concept\" rel=\"noopener\" target=\"_blank\"\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/authentic-beauty-concept-glow-spray-serum\" title=\"Authentic Beauty Concept Glow Spray Serum 200ml\" rel=\"noopener\" target=\"_blank\"\u003eAuthentic Beauty Concept Glow Spray Serum 200ml\u003c\/a\u003e\u003ca href=\"https:\/\/edshair.co.uk\/collections\/glow\/products\/authentic-beauty-concept-glow-spray-serum\" title=\"Authentic Beauty Concept\" rel=\"noopener\" target=\"_blank\"\u003e:\u003c\/a\u003e\n\u003c\/h3\u003e\n\u003cdiv class=\"heliux-text__wrapper limited-container apply-margins  customizations__text\" id=\"text-4487ac8d20\" data-components=\"CopyToClipboard\" data-components-params-copytoclipboard='{\n            \"hoverMessage\": \"\", \n            \"clickMessage\": \"\"\n        }' data-components-params-limittext='{\n            \"useModal\": false, \n            \"XFContentPath\": \"\"\n        }'\u003e\n\u003cp\u003eIt's a multi-benefit sprayable hair serum:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFree from parabens \u0026amp; silicones\u003c\/li\u003e\n\u003cli\u003eIt's a multi-benefit sprayable serum\u003c\/li\u003e\n\u003cli\u003eIt preserves coloured hair and enhances colour longevity\u003c\/li\u003e\n\u003cli\u003eWith heat protection up to 230°C\u003c\/li\u003e\n\u003cli\u003eProvides intense shine and protects hair from negative effects of UV-exposure\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"heliux-text__wrapper limited-container apply-margins  customizations__text\" id=\"text-8d839fc64e\" data-components=\"CopyToClipboard\" data-components-params-copytoclipboard='{\n            \"hoverMessage\": \"\", \n            \"clickMessage\": \"\"\n        }' data-components-params-limittext='{\n            \"useModal\": false, \n            \"XFContentPath\": \"\"\n        }'\u003e\n\u003cp\u003eThis serum with a UV-Protection Booster shields hair from damage caused by sun exposure. It's enriched with Deep Sea Water Ferment and Ruby Algae, known for reinforcing the hair fibre and protecting hair against pollution.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/www.authenticbeautyconcept.co.uk\/en\/home\/glossary.html\" title=\"The ingredients of Authentic Beauty Concept explained\" target=\"_blank\"\u003eIngredients Explained\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Default Title","offer_id":58381239124352,"sku":null,"price":109.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2112\/9277\/files\/GlowMegaPack.png?v=1783106607"}],"url":"https:\/\/edshair.co.uk\/collections\/authentic-beauty-concept-bundles.oembed","provider":"Eds Hair","version":"1.0","type":"link"}